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PRESCOTT High School.
CUSTOM LOGO CREATION - CONCEPT INTERIOR SIGNAGE
ROLE: Design Lead + Custom Illustration + Art Direction
AGENCY: Engler Design Studio
Current "flying P" Logo Transitioned Into A HYBRID Mascot Logo
The inspiration for the logo came from my personal frustration that although the school has its flying "P" logo that the school district still uses, there was never really a school mascot for the sports program. This logo originally started as a personal passion project just to create a mascot for fun, but after the mascot logo was seen by the school principal, I was asked to bring the logo to life. Iconic in its design, the cardinal appears fierce and determined, giving personality to the overall logo identity. The bold, alteratives for the sports programs not only emphasizes strength and power but is designed to stand alone in all configurations.
Project Concept Ideas for school interior and branding.
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